Hollywood Meets AI: Meta's Movie Gen Takes Center Stage 🎬

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Welcome to Not so Artficial, your morning jolt of the latest happenings in the world of artificial intelligence. From Hollywood to Silicon Valley, we're bringing you the hottest AI news that's reshaping our digital landscape. Grab your coffee and let's dive into today's top stories!

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🎬 Lights, Camera, AI-ction: Meta's Movie Gen Hits Hollywood

Meta's foray into AI-generated video content is making waves in Tinseltown, with its new tool Movie Gen catching the eye of major players in the film industry.

What's brewing:

• Meta unveiled Movie Gen, an AI suite that can generate and edit custom video and audio clips from text prompts.

• Blumhouse Productions, the studio behind hits like "The Purge" and "Get Out," is partnering with Meta to test the model.

• Three filmmakers—Aneesh Chaganty, The Spurlock Sisters, and Casey Affleck—are working with Meta's research team to produce AI-generated short films.

Action! Chaganty's film "i h8 ai" is already available on the Movie Gen website, with Affleck's and the Spurlock Sisters' creations coming soon to a screen near you.

Why it matters: This collaboration is Meta's attempt to address copyright and consent issues surrounding AI in the creative industry. It's a proactive step to integrate feedback from filmmakers before the public launch in 2025.

Between the frames: Meta emphasizes that while Movie Gen can help filmmakers explore ideas quickly, it's not meant to replace hands-on filmmaking experience.

📹 YouTube's Reality Check: New Label Spotlights Authentic Videos

In an era of deepfakes and AI-generated content, YouTube is taking a stand for authenticity with a new labeling system.

What's rolling:

• YouTube is introducing a "captured with a camera" label to indicate videos filmed with real cameras without significant edits.

• The label relies on the C2PA (Coalition for Content Provenance and Authenticity) standard to verify video authenticity.

• Truepic, a digital content verification service, uploaded the first YouTube video featuring this new Content Credentials label.

Tech specs:

• Only videos created with tools supporting C2PA metadata (version 2.1 or higher) will receive the label.

• Major edits or steps breaking the C2PA chain will prevent the label from appearing.

• The label can appear on 4K videos, but they don't need to be completely untouched to qualify.

Why it matters: As AI-generated content becomes more prevalent, this move by YouTube aims to help viewers distinguish between authentic and artificially created videos.

Bonus feature: Earlier this year, YouTube also launched a label for creators to declare if their content includes AI-generated elements.

🔍 X-posure: Your Social Media Data's New AI Adventure

Elon Musk's X (formerly Twitter) is making moves in the AI world, and your data might be along for the ride.

What's happening:

• X updated its privacy policy to allow third-party "collaborators" to use platform data for AI model training.

• Users can opt-out, until November 15th when the new policy takes effect.

• The platform has revised its data retention policy, removing specifics about keeping profile information until account closure.

What it means for you: Your tweets, likes, and profile info could potentially be used to train AI models unless you opt out after November 15th.

The fine print: X hasn't specified which third-party collaborators will have access to this data or how extensively it will be used.

🃏 Google's AI Power Play: Key Players in New Positions

The tech giant is making strategic moves to accelerate its AI development.

The shuffle:

• Gemini app team absorbed by DeepMind

• Assistant teams moved to Platforms and Devices

• Prabhakar Raghavan, former SVP of search and ads, becomes Google's chief technologist

• Nick Fox takes over Raghavan's old position, overseeing Search, Ads, Geo, and Commerce products

Why it matters: These changes signal Google's commitment to integrating AI across its products and services, potentially leading to more innovative AI-driven features for users.

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📰 In Other News

Chrome's Ad-Blocker Shakeup: What Manifest V3 Means for You Google Chrome's switch to Manifest V3 is causing concerns for ad-blocker users. While it's not the end of ad blockers, some filtering capabilities may be lost. uBlock Origin has already adapted with a new version that works almost as well as its predecessor.

Google's AI Podcast Revolution: NotebookLM's New Tricks NotebookLM now allows users to guide AI-generated audio conversations by focusing on specific topics. With over 80,000 organizations adopting the tool, Google is launching a business pilot program offering early access to new features and support.

Treasury's AI Weapon: Billions Recovered from Fraudsters The U.S. Treasury Department is leveraging AI to combat fraud, successfully preventing or recovering over $4 billion in potential losses within the last year. Officials are using machine learning to analyze extensive data sets and identify patterns of fraud.

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• Strella - Generate interview guides, recruit participants, and analyze results for your research

• Scenes by Suno - Create unique songs from your favourite photos and videos, all from your phone.

👋 Thanks for Reading!

That's all for today's AI Bytes! We hope this newsletter has charged up your neurons and sparked your curiosity about the latest in AI. Whether you're a tech enthusiast, a business leader, or just AI-curious, stay tuned for more cutting-edge updates in our next issue.

Have thoughts on today's stories? We'd love to hear from you! Drop us a line or share this newsletter with a friend who's into AI.

Until next time, stay smart and stay human!